Today Cinematic Video is a driving force in the cultural and political conversation of our modern time. Without even knowing it, we are all influenced by the representations and images of film, television, and media, and, in an age where media has such a powerful hold over us, it's important to not just acknowledge the influence of the media, but to take note how it can be used as a tool for change, correction, evolution. Audiences have grown to expect high quality, cinematic looking video and at Sound we are focussed on ensuring we stay ahead of the pack ensuring we deliver beautiful photography and film in every video we film and edit.